Police Rates of Kia Cars
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KIA to offer exclusive benefits to paramilitary & police personnel under the government welfare scheme
Kia India, a leading premium carmaker, has just announced its partnership with Kendriya Police Kalyan Bhandar (KPKB) to offer all its mass segment products to the families of active & retired police personnels. Within this partnership, the brand will offer its flagship product the Seltos, the Sonet and the Carens at an exclusive price to the Paramilitary Forces, State & Centre Police Personnel, and Home Ministry employees.
Kia vehicles are known for their new-age exterior & interior design, powerful performance, smart technologies like connected car and comfort features. All Kia products are segment leaders and innovators and will be available across 119 master canteens and over 1,900 subsidiary canteens under KPKB. Currently, Kendriya Police Kalyan Bhandar caters to 35 lakh beneficiaries within police & paramilitary forces. 362 Kia dealerships have been registered to serve the KPKB demands and ensure the availability of 88 different trims of the Kia product line.
Mr. Myung-sik Sohn, Chief Sales Officer, Kia India commented, “We are proud to serve the paramilitary & police personnel and their families through this strategic partnership. I am confident that our class-leading products will provide them with the best-in-class mobility experience, featuring leading active safety features.”
Kendriya Police Kalyan Bhandar was established in 2006 as a welfare initiative by the Union Ministry of Home Affairs. It serves the needs of the Central Armed Police Forces, which include the BSF, CRPF, CISF, ITBP, SSB, and Assam Rifles. The benefits also extend to various Central Police Organizations such as the IB, BPRD, and NCRB, among others.
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The discounts for paramilitary & police personnel range from Rs.11,000/- to Rs.22,000/- on various models and configurations of Kia Cars.
About – Kia India
In April 2017, Kia India signed a memorandum of understanding (MOU) with the State Government of Andhra Pradesh, India, to build a new manufacturing facility at Anantapur District. Kia commenced mass production in August 2019 and has an installed annual production capacity of 300,000 units.
In April 2021, Kia India reimagined itself in line with its new brand identity, “Movement that Inspires” aimed at offering customers meaningful experiences backed by innovative products and services. Under the new brand identity, Kia has set out to find ways to achieve new benchmarks and inspire consumers to be more and do more.
Till date, Kia India has launched five vehicles for the Indian market – the Seltos, the Carnival, the Sonet, the Carens, and the EV6. Kia India has completed over 1.2 million vehicle dispatches from its Anantapur plant, including over 9.8 lakh domestic sales and over 2.5 lakh exports.
With more than 4 lakh connected cars on Indian roads, it is among the connected Car leaders in the country. The brand has a widespread network of 588 touchpoints across 265 cities and is focused on strengthening its footprints across the country.
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